Wednesday, 4 January 2017

Citybet exists to enrich Nigerians -CEO



The Chief Executive Officer of Citybet Nigeria Limited, Dr. Iboro Titus James, has declared that Citybet is a platform which rewards the sporting passion of Nigerians with unrivalled packages like high cumulative points for matches, high bonuses, prompt payment of winnings, yuletide promos, gifts items etc.

Speaking with newsmen at the corporate head office of the company in Eket, Dr. James noted that in spite of the challenges encountered in the running of the business, Citybet has grown to become a household brand in Nigeria.
He said, “Operating this kind of business in Nigeria is challenging because business requires electrical power. In Nigeria, you know that public power supply is very unreliable. So, we set aside huge funds on daily basis to provide alternative power supply with generators. Citybet shops spend up to N 19,000 per month on running generators. Here at the head office, we spend more.”
He enumerated other challenges faced to include insincerity of agents as per remitting monies accrued to the company as well as other logistics like high cost of renting shops, computers and printing papers.
The Citybet CEO however called on government to formulate policies that will help entrepreneurs reap dividends of their investments, highlighting that sports betting companies have helped government in minimizing unemployment and crime.
His explanation: “We pay salaries to our employees thus helping government to fight unemployment. Sports betting has also helped in reducing crime because the youths, instead of commiting heinous acts because of hardship and lack of jobs, resort to walking up to a betting shop to forecast matches and placing bet with as little as N 100.
“People have been winning millions of Naira on Citybet by staking just N100. Infact, just yesterday, two guys won a million Naira each with as little as N 100 and N 200 respectively. Here are the tickets. We enrich our clients because they are the reason why we exist.
On the yuletide promo which is ongoing at Citybet, Dr. James said thus: “We have decided to give out 19 inches Television Set to persons who predict 3 set of draws during this period. The criteria for selection of winner is that the winner must have been to first person to bet on that particular set of games.”

“As a journalist, you can do the checks. Citybet has arguably the highest cumulative points and bonuses in the betting market. We treat our clients as kings. We pay them promptly. In fact, we don’t refer to monies won as ‘winnings’; we call it ‘rights.’ We don’t toy with customers rights”, he concluded.

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